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Principal Strategist, Foundry

Adobe

Adobe

USD 148,900-271,500 / year + Equity
Posted on Jan 14, 2026

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!


The opportunity

Adobe is the market leader in software products and services that empower creativity, digital documents, and marketing innovation through Creative Cloud, Document Cloud, Express, Firefly, and Experience Cloud.

Generative AI has fundamentally changed the way our customers need to operate, and as a result, how they consider and use Adobe products. Adobe is at the forefront of this monumental shift with AI front and center in all our products. To keep pace with this quickly changing environment, our products are continually updated and improved including the introduction of Adobe Foundry Services. The Principal Strategist for Firefly Foundry will play a pivotal role in supporting Adobe’s go-to-market with enterprise customers across industries.

We are searching for an GenAI expert passionate about AI-based transformation, hungry to stay on the cutting edge of how AI is transforming creative industries and stacks, and has a proven track record selling products or platforms to enterprise customers in a new space.

As a Principal Strategist, you will be expected to stay up to date on GenAI trends, as well as how our Foundry product continues to add capabilities and integrate with others in the market. You will also collaborate with a diverse ecosystem including strategy, marketing, product, sales, and partners to help develop and verticalize our Adobe Foundry messaging and offerings. This high-visibility role will reside within the Americas Enterprise Sales organization and be part of our Digital Strategy Group’s Platform group.

Key Responsibilities

  • Partner with Solution Consultants, Enterprise Architects and Sales to help customers understand our Foundry offering, the value of AI and how to integrate new capabilities into their workflow.
  • Advise senior customers and Adobe account teams on current/future genAI marketplace trends and how it will affect their business and workflows.
  • Produce Business Use Cases and POV’s on Adobe Foundry trends and topics of importance to a senior executive audience.
  • Support Sales in account planning, demo’s, workshops CEC’s and executive meetings relating to Adobe Foundry.
  • Help construct a One Adobe Foundry approach and offering for Enterprise customers.
  • Provide feedback to product teams.

What you need to succeed

  • Expertise in AI/Foundry and the ability to rapidly absorb new information, inclusive of the foundational technologies, products, business use cases, economic value and competitive landscape.
  • 5+ plus years of experience related to genAI and experience helping customers integrate AI into their martech stacks.
  • Emerging Tech: Firefly, model training, and industry best practices. Understanding of AI concepts (e.g., generative AI, machine learning, predictive analytics) and enterprise use cases.
  • Content Performance & Insights: Campaign strategy and audience segment analysis.
  • Outstanding executive presence, communication and presentation skills with the ability to inspire and engage senior level executives and lead senior level operators to a strategy.
  • Outstanding problem solving and analytical skills, analyzing data, developing hypotheses, documenting business cases and synthesizing recommendations.
  • Highly collaborative with the ability to lead through influence in a matrixed environment internally and externally.
  • Demonstrated success and experience in startup environment or launch of new products
  • Proven track record of building 0→1 businesses that have scaled to $100M+ within a corporate environment.
  • Strong “deal progression” mindset with the ability to navigate complex enterprise sales cycles and accelerate outcomes.
  • Instinctively identifying strategic opportunities and unlock revenue potential.
  • Experience with media & entertainment and/or retail industries.
  • BS/BA in Computer Science, Engineering, Business, or related field (MBA preferred).
  • Willingness to travel up to 40%.

Get to know the team

  • Our team provides customers with the products, solutions, thought leadership, and support they need to make, measure and monetize digital assets.
  • At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow.
  • Adobe believes in hiring the very best and that’s why our dynamic working environment has received awards throughout the globe. Recognizing that employees are at the core of our success, Adobe recruits and retains highly qualified and motivated individuals, builds an environment where they can innovate and achieve their best, and rewards them for their performance by giving them an opportunity to share in the company’s success.
  • If you’re looking to make an impact, Adobe’s the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
  • Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, or ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status.
  • We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $148,900 -- $271,500 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.



In California, the pay range for this position is $187,500 - $271,500
In New York, the pay range for this position is $187,500 - $271,500


At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.