DESCRIPTION

Wondery is looking for a Branded Content Lead to support our rapidly growing business, reporting to the Head of the Creative Ad Studio. This role will be responsible for high-touch branded content activations by supporting the development of 360-sponsorship materials and leading project management of advertising campaigns that involve video, social, and live events. The Branded Content Lead will work closely with the creative strategy and ad production arms of the studio to bring these activations to life.

Key job responsibilities
• Become an authority on Wondery’s core shows, including the hosts and subject matter
• Provide creative thought starters and production budgets for high-touch proposals that include video, social and live events
• Work collaboratively across sales sponsorships, content, marketing, franchise, legal, finance and talent management to ensure all proposals are thoroughly vetted for execution and talent considerations are managed with internal stakeholders and advertising customers
• Serve as the video and social subject matter expert for the creative studio
• Manage and direct talent, and produce video content with product placement
• Leverage your network of freelancers and production partners to execute campaigns that deliver against customer KPIs
• Partner with Wondery’s marketing team to deliver social elements for custom campaigns, providing a strategic point of view on what will perform and how to maximize impact and reach
• Serve as the client-facing project management lead for live events; work with advertising clients to bring custom executions with brand integration and live content capture to life
• Send RFPs to production partners for live events and oversee all aspects of pre-production, activation, and final delivery


A day in the life
The ideal candidate will have a thorough understanding of the Wondery brand, its shows, and hosts, as well as the ability to work collaboratively across various internal and external teams to deliver successful branded content campaigns.

About the team
Wondery, an Amazon company, is a premium podcast studio known for character-driven, binge-worthy stories including Dr. Death, British Scandal, Even the Rich and Business Wars, and distribution of hit partner shows Mr. Ballen, Morbid and How I Built This. Wondery was behind eight of the “Top 25 New Shows of 2022”, according to Podtrac, including Twin Flames, Fed Up and Will be Wild. Over 50 shows from Wondery have hit #1 on Apple Podcasts including Scamfluencers and Twin Flames. Many Wondery podcasts have been adapted for scripted television or streaming series, including Dr. Death and Joe vs Carole on Peacock and The Shrink Next Door and WeCrashed on Apple TV+. Wondery has gained critical acclaim and commercial success for its immersive approach to sonic, emotionally driven storytelling. The Wondery app offers a unique, personalized podcast listening experience, including access to its premium ad-free offering Wondery+. With Wondery+, fans experience early access, exclusive episodes, and ad-free listening. https://wondery.com/