Applied scientist, Advertising, Demand Generation, Marketing Effectiveness
Amazon
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Amazon Advertising is one of Amazon's fastest growing and most profitable businesses, responsible for defining and delivering a collection of advertising products that drive discovery and sales. Our products and solutions are strategically important to enable our Retail and Marketplace businesses to drive long-term growth. We deliver billions of ad impressions and millions of clicks and break fresh ground in product and technical innovations every day!
The Advertiser and Marketing Performance team is responsible for driving accurate and scalable measurement processes that will enable Marketing and Program Managers to accelerate continuous improvement across our marketing channels and advancing Advertiser performance at scale by focusing on insights and analytics that unlock Advertiser success.
As an applied scientist on this team, you will:
-Apply your expertise in causal modeling and ML to develop systems that describe how Amazon’s marketing campaigns impact customers’ actions
-Design, execute, and analyze experiments to verify the efficacy of different scientific solutions in production
-Establishing scalable, efficient, automated processes for large scale data analyses, model development, model validation and model implementation
-Work with marketing leadership to align our measurement plan with business strategy
-Write code (Python, R, Scala, SQL, etc.) to obtain, manipulate, and analyze data
-Apply statistical and machine learning knowledge to specific business problems and data.
-Conduct written and verbal presentations to share insights to audiences of varying levels of technical sophistication.
This job is no longer accepting applications
See open jobs at Amazon.See open jobs similar to "Applied scientist, Advertising, Demand Generation, Marketing Effectiveness" Tech:NYC.