Description

Zappos is looking for a Site Marketing Associate to join our Brand Marketing team to support the strategic planning and execution of our daily site content, editorial initiatives, and sitewide promotions. The right candidate will be detail-oriented, customer-focused, and have an ability to partner across teams successfully and effectively. This individual will assist in the management of site content and strategy planning. They will demonstrate a keen eye for detail, an ability to work quickly and under pressure, and be able to work in close collaboration with Editorial, Creative (Design & Art Direction), Content Development, Buying, Merchandising, Marketing, and Tech teams.

The role is 100% onsite in office (Madison, WI or New York).

Key job responsibilities
Drive site content calendar planning and implementation in partnership with key stakeholders across Zappos
Coordinate marketing plans for major sitewide promotions, including asset management and creative brief development
Support COOP marketing program through strategic calendar planning
Partner with Editorial, Creative, Web Content Development, and Merchandising teams to execute daily site content
Develop and manage creative briefs for site content initiatives and promotional campaigns
Build and QA sitewide promotions using internal tools to ensure accurate execution
Maintain quality control through daily site content reviews across all customer-facing platforms
Generate actionable insights from content and campaign performance to inform future planning
Contribute to process improvements for calendar planning and content workflows
Partner with cross-functional teams to implement content best practices and optimization recommendations