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Strategic Planning Manager, Amazon Advertising

Amazon

Amazon

Marketing & Communications
Posted on Feb 26, 2026

Description

Amazon Advertising is the earth’s most customer centric advertising program and is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs. Our ad solutions—including sponsored, display, video, and custom ads—leverage Amazon’s innovations and insights to find, attract, and engage intended audiences throughout their daily journeys, helping advertisers build brand awareness, increase product sales, and more.

Advertising Forecast and Strategy team (F-ACTS FnS) organization owns the end-to-end Forecasting and Strategic planning for Advertising Services and Cosworth teams.

We are looking for an experienced professional with excellent analytical skills and strong business acumen to develop and implement innovative Strategical Headcount Planning tools and mechanisms in a fast-paced and innovative environment, at a global scale. This role requires someone with strong analytic skills and business acumen who will work with stakeholders on strategic planning/projects within Amazon Advertising.

Some examples of project work may include support of long-term Amazon Advertising site strategy; capacity planning models and dashboards development, input forecasting and general project evaluation for Amazon Advertising network cost, quality, scale, flexibility and business continuity.

The ideal candidate will have a strong analytic background that enables him/her to manage global network planning, a demonstrated ability to think broadly and strategically about Advertising initiatives and the ability to persuade executives to build consensus on objectives.


Key job responsibilities
Key responsibilities include:

· Leading Amazon Advertising Headcount Planning initiatives and strategy.
· The successful candidate will work in lock step with multiple business teams: Campaign management, Scaled Design, Advertising Operations and QA organizations, Program Management, Training, Recruitment and Finance leadership.
· Optimize headcount capacity for the business by balancing customer experience/service levels, employee experience, operational flexibility, and cost effectiveness.
· Manage the analysis of daily, weekly, and monthly reporting of key performance indicators.
· Ownership of Service Level and Occupancy goals at a WW level
· Coordination of global analytic roll-ups in support of project work and reporting as needed.
· Create new reporting & analytic opportunities by analyzing and understanding key planning processes
· Thought leadership on integration of new products/services supported by Advertising.
· Document writing and presentations up to the director level.