Description

You'll be the driving force behind Shopbop's unmanaged influencer and affiliate styling program, a fast-growing channel. You'll develop scalable strategies to recruit, engage, and grow a diverse network of creators, while identifying top performers to elevate into Shopbop's managed influencer tier.

This role sits at the intersection of data, creativity, and relationship-building. You'll work cross-functionally with teams to ensure our affiliate creators have the tools, insights, and inspiration they need to drive results.

Key job responsibilities
- Own the strategy and day-to-day management and communication of Shopbop's unmanaged influencer and affiliate styling program, including commission-based incentive structures
- Develop and execute scalable engagement programs including a newsletter program reaching 2,000+ influencers, product seeding, and content briefing
- Analyze creator performance data to identify top performers and build a pipeline for promotion into the managed influencer program based on performance benchmarks (e.g., monthly OPS and new customer acquisition thresholds)
- Leverage forward-looking business insights — including inventory availability and trend data — to help creators proactively plan and publish content
- Track and report on key program KPIs including demand OPS, new customer count, commission fees, and return rates
- Collaborate with affiliate stylist platforms to identify growth opportunities, develop incentive programs and optimize program performance