Sponsorship Sales Account Executive, LCS, Agency Development Team
Amazon
Sales & Business Development
Description
The Sponsorship Account Executive is a strategic sales role within the Sponsorships Sales Team (SST), responsible for driving premium video sponsorship revenue through proactive prospecting, custom pitch development, and executive relationship management. This role focuses on large scale Sponsorships requiring specialized expertise in storytelling, brand partnership development, and cross-functional collaboration.
Key job responsibilities
1. Strategic Prospecting and Pipeline Development: The Sponsorship Seller conducts proactive prospecting through systematic competitive intelligence analysis. The role requires building strategic partnerships with target brands and curate senior/C-Suite relationships at clients, agency leadership and content teams.
2. Building, Scaling and Negotiating Sponsorship offerings: The Sponsorship Seller develops custom pitches and deal construct for strategic partnerships. The role requires delivering compelling presentations to CMOs, CCOs, and brand partnership executives. The Sponsorship Seller negotiates investment thresholds, creative scope, and integration packages. The role includes coordinating cross-functional alignment across Brand Partnerships Go-to-Market (BP GTM), Measurement , Prime Video, and Legal teams. T
Account Management and Relationship Ownership
The Sponsorship Seller serves as single-threaded owner for Premium Brand Sponsorship (PVS) partners with white-glove service delivery. The role provides 1:3 coverage for high-value Tier 1 prospects and active sponsors. The Sponsorship Seller conducts quarterly business reviews and performance reporting. The role includes presenting upcoming IP briefings and proposing expansion opportunities. The Sponsorship Seller negotiates renewal terms and drives year-over-year revenue growth.
Cross-Functional Collaboration
The Sponsorship Seller operates within matrixed Large Customer Sales (LCS) account pods as the team's sponsorship sales lead. The role requires close partnership with BP GTM for packaging, pricing, and narrative development. The Sponsorship Seller collaborates with Brand Innovation Lab for creative strategy and custom content development. The role includes coordination with Studios Promotions for IP briefings and talent access. The Sponsorship Seller works with ADM stakeholders for campaign execution and performance measurement.