Field Engagement Coordinator, AWS Worldwide Field Enablement
Amazon
Description
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. AWS offers over 100 fully featured services to millions of active customers around the world, including the fastest-growing startups, largest enterprises, and leading government agencies, to power their infrastructure.
The Role
We are looking for a Field Engagement Coordinator to join the AWS Worldwide Field Enablement (WWFE) team. This role supports the change management, communications, and field engagement function—helping to coordinate and execute campaigns, operational processes, and initiatives that drive adoption of critical tooling and technology across the global AWS Sales and Technical field organization.
As AWS accelerates its investment in AI-powered tools and agentic workflows, this role will help ensure the field understands, adopts, and maximizes value from new and evolving technology platforms. You will support the design and lead the execution of change management and communications plans that drive tooling adoption, reduce friction in transitions, and connect programs to measurable business outcomes.
The ideal candidate is highly organized, detail-oriented, and execution-focused. You are a strong communicator who can coordinate across multiple workstreams and stakeholders, manage timelines and deliverables, and ensure that campaigns and initiatives are delivered on time and at a high quality bar. You are comfortable operating in a fast-paced environment and eager to learn about AI, agentic systems, and modern productivity tooling.
Key job responsibilities
Responsibilities include:
• Coordinate and execute change management plans for enablement and tooling across the global AWS field, following established methodologies and frameworks.
• Support end-to-end communication campaigns, including drafting content, managing distribution schedules, updating stakeholder lists, and tracking engagement across multiple channels.
• Partner with product, engineering, enablement, and operations teams to gather information on tooling updates and help translate technical capabilities into clear messaging for the field.
• Track and report on adoption barriers, escalating issues and recommending targeted interventions (communications, training reinforcement, feedback loops) to accelerate time-to-value for new tools.
• Lead execution of field engagement campaigns that build momentum around launches, managing timelines, deliverables, and cross-functional dependencies.
• Coordinate stakeholder communications across sales leadership, marketing, communications, sales operations, and global/local enablement teams to ensure aligned messaging and on-time rollouts.
• Maintain dashboards and reporting on adoption KPIs, feedback mechanisms, and campaign performance metrics to support data-driven decision-making.
• Stay current on AI, agentic systems, and emerging productivity tools to inform team strategies and support the field in navigating the evolving technology landscape.
• Manage operational processes to standardize and scale change management and communications mechanisms globally, including maintaining templates, playbooks, and process documentation.
• Support executive communications by gathering data, building presentations, and coordinating content that demonstrates how tooling adoption connects to customer outcomes and business growth.
Basic Qualifications
• Bachelor's degree in Communications, Marketing, Business, Organizational Development, or related field, or equivalent work experience.
• 1+ years of experience in change management, communications, project coordination, or field engagement roles—or relevant internship/co-op experience.
• Demonstrated experience coordinating campaigns or projects across multiple stakeholders and workstreams.
• Strong written and verbal communication skills, with the ability to draft clear, concise content for diverse audiences.
• Solid organizational and project management skills with attention to detail and ability to manage competing priorities.
• Proficiency with productivity tools (e.g., Microsoft Office, Google Workspace) and willingness to learn new platforms quickly.
• Ability to work collaboratively in a team environment and build effective working relationships across functions.
Preferred Qualifications
• Familiarity with AI-powered tools, agentic systems, or emerging technology platforms.
• Experience with change management concepts or exposure to structured change frameworks (e.g., Prosci, ADKAR).
• Experience supporting tooling adoption or technology rollouts within a sales, pre-sales, or technical organization.
• Experience with email marketing platforms (e.g., Salesforce Marketing Cloud) or digital engagement tools.
• Strong analytical skills with experience creating reports, tracking metrics, or building dashboards.
• Ability to operate successfully in a rapidly changing, ambiguous environment with limited direction.
• Experience in a global or matrixed organization.
• Customer obsession and passion for delivering high-quality work.
• Natural team player with a desire to contribute to broader organizational success.
About the team
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.