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Marketing Coordinator



Administration, Marketing & Communications, Sales & Business Development
New York, NY, USA
Posted on Monday, August 28, 2023

[ Your Future Company ]

Bokksu is a venture-backed, trailblazing direct-to-consumer brand that delivers artisanal Japanese snacks to happy snackers in 100+ countries. We're proud to partner directly with centuries-old family snack makers in Japan to bring their yummy morsels to the world.

Our success has earned us features on Today Show, WSJ, NY Times, Wirecutter, and the Strategist. Join us in spreading the joy of Japanese snacks globally!

[ Your Mission ]

Join our Bokksu team as a passionate and detail-driven Marketing Coordinator, ready to make your mark in the world of Japanese snacks! As a Marketing Coordinator on our marketing team, you'll be the essential glue that supports the execution, optimization, and analysis of our paid media campaigns across a variety of digital platforms. This role isn't just about dipping your toes into digital marketing – it's a chance to learn the ropes, dive right in, and contribute to our ever-growing lineup of marketing initiatives. If you're hungry to learn, eager to support captivating campaigns, and excited to be a part of our Bokksu journey, we can't wait to welcome you aboard!

This role requires working 3 days a week from our fun NYC HQ near Penn Station.

[ Your Responsibilities ]

  • Trafficking Ads - Assist in the setup and deployment of digital ads across platforms such as Google Ads, Facebook Ads, TikTok Ads, Twitter Ads, Reddit Ads, Pinterest Ads.
  • Identifying Ad / Creative Fatigue - Monitor individual ad performance regularly to identify signs of ad or creative fatigue.
  • Creative Feedback - Evaluate the performance of different creative styles and ad formats.Provide constructive feedback on which creatives resonated with the target audience and why, as well as insights into underperforming creatives.
  • Reporting and Analysis - Learn to build and analyze reports to assess campaign performance, key metrics, and trends.
  • Event Tracking - Regularly check in on event tracking to ensure that we don’t have tracking issues across ad platforms.
  • Collaboration and Communication - Work closely with cross-functional teams, including designers, content creators, and analysts, to ensure cohesive campaign execution. Communicate findings, insights, and recommendations clearly and effectively to team members and stakeholders.

[ Your Skills ]

  • Strong analytical skills and attention to detail.
  • Excellent communication skills, both written and verbal.
  • Ability to multitask, manage time efficiently, and thrive in a fast-paced environment.
  • Enthusiasm for learning and a proactive approach to problem-solving.

[ Your Qualifications ]

  • Bachelor's degree in Marketing or Business, or a related field.
  • Ability to collaborate within a marketing team and work alongside other departments to achieve common goals.
  • Experience with digital advertising platforms such as Google Ads, Facebook Ads, Instagram Ads, Twitter Ads preferred.

[ Your Benefits ]

  • Medical, Dental & Vision Insurance
  • 12- Week paid Parental Leave
  • Unlimited PTO
  • Discounted Class Pass membership!
  • Commuter benefits and 401(k) plan.
  • Dog-friendly workplace
  • Free weekly lunches
  • Company retreats, happy hours, dinners, and other outings
  • Monthly Bokksu subscription and unlimited in-office Japanese snacks!

The US base salary range for this full-time position is $45,000-$65,000 + stock options + benefits. Our salary ranges are determined by a range of factors including role, level, and location.

Bokksu provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.