Marketing Insights Manager, Platforms and Devices
This job is no longer accepting applications
See open jobs at Google.See open jobs similar to "Marketing Insights Manager, Platforms and Devices" Tech:NYC.Marketing Insights Manager, Platforms and Devices
- linkCopy link
- emailEmail a friend
This role may also be located in our Playa Vista, CA campus.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Mountain View, CA, USA; Los Angeles, CA, USA; San Francisco, CA, USA.Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in management consulting, product management and strategy, or analytics in a technology company.
- Experience working with and analyzing data.
Preferred qualifications:
- Master's degree or equivalent practical experience.
- 5 years of marketing research experience. Experience includes working at a market research firm or working in a consumer insights/market research role within an organization.
- Experience in the research process, including research design, project management, data analysis, and synthesis of insights into a narrative.
- Experience with synthesizing, and connecting insights to marketing and go-to-market strategy.
- Experience in stakeholder communication, presence and relationship management, including ability to facilitate meetings to successful outcomes.
About the job
Product and Business Strategy Leaders bring together teams across Google’s functions to help products execute optimally. Our team pushes Google to scale at key points that refine our products and infrastructure by executing efficiently, bringing solid business sense and sound judgment, and working effectively across organizational lines.
Our roles often include components of strategy (e.g. analyzing and understanding new trends in the industry, building business plans), operations (e.g. running the cadence of organizations, connecting the operating lines between our functions), and communications. Our team partners with senior leadership to run important functions that cross-cut our existing organizations and deliver high impact projects. We help Engineers, PMs, UX, and all of our other functions to build amazing products that delight our users, and then get those products into their hands.
In this role, you will be part of the strategy, operations, insights and analytics team within the platforms and devices team. You will drive consumer insights around how pixel can leverage social media to get our message to our target consumers. You will run qualitative and quantitative research, working closely with the broader insights and analytics team, as well as the global social center of excellence. You will also collaborate with the US go-to-market team to influence how our campaigns appear on social, which social channels are leveraged, and who we can or should reach.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Become the global social insights expert, working on being seen and leveraged as the go-to-researcher for all things social within platforms and devices.
- Build research roadmap, working with the social center of excellence to understand needs and prioritize asks.
- Understand the role of social media and trusted voices in the broader phone customer journey and help teams find the right content and platforms accordingly.
- Determine how social media can best be leveraged to breakthrough in culture across sports, music, entertainment.
- Run testing of new social campaigns to factor in consumer feedback to go/no go decisions, as well as developing content.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
This job is no longer accepting applications
See open jobs at Google.See open jobs similar to "Marketing Insights Manager, Platforms and Devices" Tech:NYC.