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Channel Marketing Senior Associate-Customer First XLOB Marketing

J.P. Morgan

J.P. Morgan

Marketing & Communications, Customer Service
New York, NY, USA
Posted on Nov 17, 2025

The Customer First XLOB Marketing team unites business units to deliver integrated, data-driven marketing strategies that elevate our brand and maximize organizational value. We focus on driving growth, reinforcing our value proposition, and leveraging insights to shape impactful campaigns.

As a Channel Marketing Senior Associate on the Customer First Marketing team, you’ll collaborate with strategy leads and partners to design and optimize marketing campaigns that engage customers across all business lines. Your efforts will simplify the digital experience, deepen customer relationships, and enhance engagement with our products. By managing instructional video content and marketing campaigns, you’ll help shape communication strategies that reinforce Chase’s value and advance our customer-first mission. You will support the recertification of instructional videos that guide customers on how to use web and mobile digital products in addition to supporting the execution of marketing campaigns. You will work closely with product partners, strategy leads, and execution partners to recertify videos and execute on Chase wide marketing campaigns.

Job responsibilities

  • Campaign & Content Execution: Support the development and delivery of cross-business marketing campaigns and instructional video content for digital products. Coordinate updates and recertification to ensure content remains optimized and compliant.
  • Collaboration: Partner with strategy leads, stakeholders, and execution teams to align and execute marketing initiatives, fostering clear communication and teamwork across business units.
  • Project Management: Help manage timelines and deliverables, ensuring projects stay on strategy, on schedule, and within budget. Track progress and proactively address challenges.
  • Creative Contribution: Assist in content creation and optimization, contributing fresh ideas to enhance campaign impact and drive innovation.
  • Data-Driven Insights: Work with marketing leads to leverage data insights, supporting measurement frameworks and reporting to assess campaign and content effectiveness.
  • Multi-Channel Coordination: Facilitate seamless execution across channels and teams—including email, banners, brand marketing, audience targeting, analytics, and compliance—to deliver cohesive, effective communication strategies.

Required qualifications, capabilities and skills

  • Bachelor’s degree in marketing, communications, business, or a related field
  • 3+ years of experience in marketing, digital marketing, or related roles.
  • Experience managing or supporting multi-channel marketing campaigns.
  • Background in project management or campaign execution.
  • Experience collaborating across multiple business units or functions.
  • Strong written and verbal communication skills.
  • Excellent organizational and project management abilities.
  • Ability to coordinate and collaborate with cross-functional teams.
  • Proficiency in marketing analytics and data-driven decision making.
  • Familiarity with digital content creation, especially instructional or tutorial videos.
  • Creative thinking and problem-solving skills.

Preferred qualifications, capabilities and Skills

  • 5+ years of experience leading projects and marketing campaigns
  • Proven expertise in consumer marketing across owned, earned, and paid channels
  • Skilled at managing multiple projects independently in fast-paced, deadline-driven environments
  • Creative, proactive, and innovative, with a strong focus on process improvement
  • Exceptional relationship-building and communication skills with cross-functional teams
  • Comfortable engaging with stakeholders at all levels, including senior leadership
  • Proficient in Adobe Acrobat, PowerPoint, and Excel

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans


Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

Marketing & Communications teams shape the firm’s brand and protect and grow the firm’s excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.

Collaborate to optimize campaigns, recertify videos, and enhance Chase’s customer-first digital experience.