Step into the role of a Marketing Channels lead in Consumer Banking, accountable for driving incremental deposit (checking/savings account) growth from existing Chase households across Branded & Cobrand Card, Home Lending, Business Banking, Wealth Management, and Auto.

As a Cross Line of Business Marketing Senior Associate you will lead channel strategy, identifying opportunities to drive new accounts; including, channel expansion, improved user experiences, and identification of the “moments that matter,” personalizing and contextualizing the acquisition message. We’re seeking to grow our team with an intellectually curious, innovative marketing leader to focus on:

Job Responsibilities:

• Setting and lead the deepening channel strategy to grow new-to-Consumer Bank relationships, translating firm and household goals into a prioritized roadmap with clear hypotheses, success metrics, and governance
• Identifying and sizing growth opportunities across channels and segments; building business recommendations and trade-offs to optimize for scale, profitability, and customer experience
• Designing and driving test-and-learn initiatives in partnership with the cross-functional marketing team—defining target populations, offers, channel mix, measurement approach, and iteration plan to improve conversion through the deepening funnel
• Developing a data-driven plan for where and how to introduce acquisition messaging during the customer journey across new and existing channels
• Improving funnel performance and touchpoint effectiveness (chase.com, email, direct mail) by reducing customer friction/complexity and enhancing reach, frequency, targeting, and response rates
• Influencing and aligning cross-functional stakeholders across the firm through structured narratives, executive-ready updates, and recommendations
• Leveraging centralized performance reporting and insights to monitor portfolio trends and identify growth areas
• Managing day-to-day initiatives across cross-functional partner groups in Campaign Management, Analytics, List, Product, and other Lines of Business to deliver outcomes

Required qualifications, capabilities, and skills:

• 4+ years in marketing, growth, or lifecycle strategy
• Strong collaboration and communication skills, ability to take initiative and challenge the status quo
• Demonstrated experience leading growth strategy / acquisition strategy / marketing strategy in a highly matrixed environment, driving alignment across cross-functional teams
• Self-Motivated: Able to maintain focus and productivity independently, ability to problem-solve and find solutions to challenges before seeking help
• Strong analytical skills: ability to structure problems, interpret performance drivers, and translate data into decisions or creative solutions
• Proven ability to lead cross-functional execution (testing, launches, measurement, iteration) and manage multiple workstreams
• Proactive Initiative: Ability to self-manage to drive path-forward, bringing leadership and stakeholders in when necessary
• Executive communication: concise storytelling, clear trade-offs, and strong stakeholder management
• Comfortable operating in an environment with shifting priorities and ambiguity
• Customer-first mindset with strong empathy and curiosity
• Proficiency with Excel and PowerPoint

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans