Senior Associate, Ultimate Rewards Marketing
Marketing & Communications
If you're passionate about loyalty marketing and want to shape how millions of customers discover and unlock the value of their rewards, this is the role for you. You'll work at the intersection of data, creativity, and customer experience — with the resources and scale of one of the world's leading financial institutions behind you. This is an opportunity to make a measurable impact on customer engagement and long-term loyalty.
As a Senior Associate of Ultimate Rewards Marketing in the Customer Lifecycle Marketing team, you will drive and execute marketing strategies that increase redemption engagement and value realization across the card portfolio. You'll partner with teams across Product, Analytics, Digital, Finance, Controls, and Card Member Services to bring omnichannel, data-driven campaigns to life — improving the customer experience at every stage of the redemption journey.
Job responsibilities
- Drive and execute Ultimate Rewards redemption strategies across credit card products, partnering closely with cross-functional teams and external partners
- Develop and manage segmentation strategies to deliver personalized marketing programs for customers who are eligible for or likely to redeem
- Build and maintain reporting for redemption-focused campaigns, tracking engagement metrics at both the portfolio and aggregate level
- Collaborate with internal and external partners to synthesize campaign results and develop new tactics that improve the redemption experience
- Enhance existing Ultimate Rewards marketing campaigns and create new strategies tailored to specific customer segments
- Communicate clearly and confidently with stakeholders, leading through collaboration and influence across teams
Required qualifications, capabilities, and skills
- Bachelor's degree in Marketing, Business, or a related field
- 4 years of direct marketing experience, with demonstrated ability to manage end-to-end campaign execution
- Experience working with multiple internal and external partners across complex, matrixed organizations
- Strong oral, written, and presentation communication skills
- Analytical mindset with the ability to identify clear objectives, leverage data to inform strategy, and measure success effectively
- Proven ability to influence and gain buy-in across teams without direct authority
- Demonstrated ability to prioritize and manage multiple complex initiatives concurrently
- Results-oriented with strong problem-solving skills and a proactive approach to identifying solutions
- Commitment to maintaining a strong control environment and adhering to risk and compliance procedures
Preferred qualifications, capabilities, and skills
- Experience in credit card marketing and/or loyalty and rewards marketing
- MBA or advanced degree in a related field
- Experience designing omnichannel lifecycle journeys across email, site, and in-app ecosystems
- Experience partnering with analytics and insights teams to translate performance data into campaign optimizations
- Track record of improving existing campaigns while simultaneously developing new strategies for specific customer segments
Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting.
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
Drive Ultimate Rewards redemption marketing to boost engagement, loyalty, and long-term value across the Card portfolio.