Sr Product Marketing Manager - Solution Play
Microsoft
Sr Product Marketing Manager - Solution Play
Redmond, Washington, United States
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Overview
If you want to be a leader in one of the world’s largest and fastest growing cloud businesses, now is your chance to join the Microsoft Business Applications marketing organization. We’re looking for a high impact, high energy marketing professional to lead the GTM for our Low Code solutions like Power Apps and Power Automate.
This is a fast-paced, exciting role where there is always a new challenge. This is a highly visible role in a space that requires both the rapid development of new AI-focused solutions and delivering ongoing growth of the Power Platform business.
To be successful, the Sr. Product Marketing Manager with responsibility as the Solution Play Lead, must be able to build and execute successful marketing strategies and plans based on a solid understanding of Microsoft Low Code product capabilities, product marketing goals, and market dynamics. This will require the formulation of highly effective go-to-market plans that encourage and facilitate field & partner execution to help us grow share in a competitive market. You will collaborate with a broad set of cross-functional teams, including engineering, product management, sales, and customer success.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
Qualifications
Required/Minimum Qualifications
- Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business
- OR Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business
- OR equivalent experience.
- 2+ years of experience in leading product marketing initiatives, preferably in the Business Applications or related field.
- 1 year of understanding of the Low Code products, markets, customer needs, and competitive landscape.
Additional or Preferred Qualifications
- Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business
- OR Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
- OR equivalent experience
- Experience in working with partners, including an understanding of partner business models, capabilities and co-selling.
- Effective leadership, communication, and collaboration skills.
- Ability to work effectively in a fast-paced, dynamic environment, with a data-driven mindset with strong analytical and problem-solving abilities.
- Strategic thinker with the ability to create and execute go-to-market initiatives at scale, demonstrating the ability to uplevel plans and strategies.
Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft will accept applications for the role until May 26, 2025.
Responsibilities
Develop and execute GTM strategies that align with Microsoft’s vision and market demands, with an emphasis on strategic thinking and the ability to uplevel plans to meet evolving business goals.
Identify growth opportunities in the market and create clear execution plans. Convert strategic priorities into effective execution and partner across Microsoft core teams to ensure that the voice of the field is integrated into strategy development and program design.
Innovate strategies to reach new and existing customers.
Orchestrate marketing, demand generation and campaign investment decisions
Analyze market trends to continuously refine and improve solution offerings.
Develop and scale enablement content such as field execution best practices, seller playbooks, event-in-a-box and campaign assets
Drive adoption and usage of the solution play through effective training and enablement programs.
Ensure the right metrics and KPIs are in place to achieve the desired outcomes for our customers, to measure progress over time and to implement course corrections as needed.
Monitor and report on the performance of solution plays, making data-driven decisions to optimize results and drive budget attainment.
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