PlatePost, the problem is two-fold. Restaurant owners are losing money from: 1.Language barriers (not everyone knows Fusilli or Tteok-bokki). 2.Reprinting fees (losing thousands annually, four times a year). 3.Lack of imagery (diners are visual). Diners are: 1.More visual than ever (68% of diners look up a restaurant’s website before ordering). 2.Viewing social media (65 billion views on TikTok under the hashtag #foodtok). By filming real videos of items at every restaurant and displaying VideoMenus via QR codes, TV screens, and better online experiences, we can 10X the dining experience for 10 million restaurants, and billions of diners globally, just by simply showing what the food really looks like.