Marketing Operations Manager
VentureFizz
The Team & Role
As a Marketing Operations Manager, you will implement a world-class marketing automation and operations responsibility, allowing marketing and sales teams to achieve our revenue goals. You will be working across different teams and will ensure we have total visibility into our pipeline, and can improve the customer journey. You will report to our Director of Demand Generation.
The Demand Generation Team sits within the greater SevenRooms Marketing function.
What You'll Do
- Oversee the marketing tech stack from end-to-end, including Marketo, Chili Piper, and Intercom
- Project manage marketing operations programs, including identifying our requirements with partners
- Build and maintain the marketing automation roadmap from the ground up, improving and innovating marketing integrations, database segmentation, lead-scoring modeling, and data stewardship
- Implement a world-class attribution model, allowing us to measure and report on how Marketing is improving both sourced and influenced revenue
- Implement Marketo Performance Insights, creating foundational transparency into our campaign performance
- Champion a "no-lead-left-behind" mentality, and ensure our funnel is air-tight
- Measure and analyze campaign effectiveness including email and conversion metrics, produce campaign insights using closed-loop reporting between Marketo and Salesforce
- Design campaign workflows: validation rules, triggers, alerts, and automated responses
- Manage UTM tracking and routing
- Lead compliance exercises to ensure database integrity and manage lead and contact data hygiene observing GDPR, CCPA, CAN-SPAM and CASL
Who You Are
- 4+ years of experience in a B2B Marketing Automation role
- Hands on experience with marketing automation tools required (Marketo) including implementation, administration and integration with Salesforce
- SQL + Excel (can perform complex functions) experience required
- Familiarity with Google Analytics
- Able to learn new technologies and determining its impact on the business
- Ability to multi-task in a high-volume, fast-paced and entrepreneurial environment without sacrificing attention to detail
- Excel in project management across teams and for programs, working cross team and communicating internally about project descriptions and timelines
What We Offer
- A fresh start with a flexible and independent working schedule: SevenRooms provides all employees with their first two (2) weeks of employment as paid time off to relax and recharge before starting their journey with us. Youll also have access to unlimited paid time off, including tenure-based PTO minimums, paid parental leave, and the option to work anywhere at any time.
- Fair and equitable compensation: Our compensation packages are competitive based on external market data. At SevenRooms, you can expect fair pay for your hard work and dedication to helping us transform the hospitality industry. In addition, we also offer equity in our growing organization.
- The salary range for this role is $115,000-$125,000. This is the range SevenRooms in good faith believes is the range of possible compensation for this role at the time of the posting. This range is only applicable for jobs to be performed remotely in any US state. Base pay offered may vary depending on, but not limited to education, experience, skills, geographic location, travel requirements, sales or revenue-based metrics, and business needs. This range may be modified in the future. This job is also bonus eligible. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable.
- The salary range for this role is $115,000-$125,000. This is the range SevenRooms in good faith believes is the range of possible compensation for this role at the time of the posting. This range is only applicable for jobs to be performed remotely in any US state. Base pay offered may vary depending on, but not limited to education, experience, skills, geographic location, travel requirements, sales or revenue-based metrics, and business needs. This range may be modified in the future. This job is also bonus eligible. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable.
- Comprehensive benefits package: We offer a full slate of benefits for our employees and their families: comprehensive medical, dental, and vision benefits, commuter benefits, gym reimbursement, 401K plan, and unique wellness offerings that include One Medical, Spring Health, Carrot, and Headspace.
- Employee programs and recognition: Through our Roomies Choice program, all employees at SevenRooms receive a monthly stipend to spend however they see fit. Youll receive an additional quarterly dining credit to use towards SevenRooms clients and a unique milestone reward for every year youre a part of our team.
- Opportunities for training and professional development: Your manager will partner with you on establishing quarterly objectives that not only benefit the company but aid in your overall career development and advancement. SevenRooms also provides financial support for continuing education, certifications, or participation in external training programs.
About SevenRooms
SevenRooms is a guest experience and retention platform that helps hospitality operators unlock the full revenue potential of their data. From neighborhood restaurants and bars to international, multi-concept hospitality groups, the end-to-end platform enables operators to build direct guest relationships, deliver exceptional experiences and bring more guests back, more often. The full suite of products includes reservation, waitlist and table management, online ordering, mobile order & pay, review aggregation, and marketing automation. SevenRooms empowers operators to own, analyze and optimize every step of the guest journey, enabling a more data-driven approach to hospitality.
Founded in 2011 and venture-backed by Amazon, Comcast Ventures, PSG and Highgate, SevenRooms has dining, hotel F&B, nightlife, sporting and entertainment clients in more than 250 cities worldwide, including: Bloomin Brands, MGM Resorts International, Mandarin Oriental Hotel Group, Jumeirah Group, Hilton Hotels, The Cosmopolitan of Las Vegas, Harrods, Wolfgang Puck, Michael Mina, sbe, LDV Hospitality, Bagatelle, Altamarea Group, AELTC (Wimbledon), Giordanos, D&D London, The Wolseley Hospitality Group, Zuma, Live Nation and Topgolf.
SevenRooms has been recognized as a top employer for its people-first approach by publications including:
- Inc. Best Workplaces (2022, 2020)
- Inc. 5000 (2022)
- Ragans Platinum HR Awards Finalist (2022)
- Built in Best Places to Work NYC (2022, 2021, 2020)
- Built in Best Place to Work NYC - Midsize Companies (2022)
- VentureFizz Unique PTO (2022)
- Forbes Best Startup Employers (2022)
SevenRooms is an equal opportunity workplace and an affirmative action employer. We welcome all qualified applicants regardless of race, color, ancestry, religion, sex (including pregnancy and related conditions), national origin, sexual orientation, age, marital status, disability (physical or mental), gender identity, gender expression, genetic information, veteran status, citizenship, immigration status, or any other classification, category or characteristic protected by applicable federal, state or local laws. We understand the importance of creating a more diverse and inclusive workplace and celebrate our employees for their differences.
View our Prospective Employee Privacy Notice by visiting https://bit.ly/2P6ey4M
#LI-Remote
#BI-Remote
About SevenRooms
SevenRooms is a guest experience and retention platform that helps hospitality operators create exceptional experiences that drive revenue and repeat business. Trusted by thousands of hospitality operators around the world, SevenRooms powers tens of millions of guest experiences each month across both on- and off-premises. From neighborhood restaurants and bars to international, multi-concept hospitality groups, SevenRooms is transforming the industry by empowering operators to take back control of their businesses to build direct guest relationships, deliver exceptional experiences and drive more visits and orders, more often. The full suite of products includes reservation, waitlist and table management, online ordering, mobile order & pay, review aggregation, email marketing and marketing automation.
Founded in 2011 and venture-backed by Amazon, Comcast Ventures and PSG, SevenRooms has dining, hotel F&B, nightlife and entertainment clients globally, including: Marriott International, MGM Resorts International, Mandarin Oriental Hotel Group, Wynn Resorts, Jumeirah Group, Hard Rock Hotels & Resorts, Wolfgang Puck, Michael Mina, Bloomin Brands, Jos Andrs Group, Union Square Hospitality Group, Australian Venue Company, The Wolseley Hospitality Group, Dishoom, Live Nation and Topgolf.
SevenRooms has been recognized as a top employer for its people-first approach by publications including:
- Inc. Best Workplaces (2023, 2022, 2020)
- Inc. 5000 (2023, 2022)
- Ragans Platinum HR Awards Finalist (2022)
- Built in Best Places to Work NYC (2023, 2022, 2021, 2020)
- Built in Best Place to Work NYC - Midsize Companies (2023, 2022)
- VentureFizz Unique PTO (2022)
- Forbes Best Startup Employers (2022)
SevenRooms is an equal opportunity workplace and an affirmative action employer. We welcome all qualified applicants regardless of race, color, ancestry, religion, sex (including pregnancy and related conditions), national origin, sexual orientation, age, marital status, disability (physical or mental), gender identity, gender expression, genetic information, veteran status, citizenship, immigration status, or any other classification, category or characteristic protected by applicable federal, state or local laws. We understand the importance of creating a more diverse and inclusive workplace and celebrate our employees for their differences.
View our Prospective Employee Privacy Notice by visiting https://bit.ly/2P6ey4M
#LI-Remote
#BI-Remote